Imagine creating a campaign to enhance the public image of the Trinidad and Tobago Police Service. I cant.
For me,writing a campaign to convince people to use pesticide as an alternative to milk in their morning cornflakes seems a far easier proposition.
The Trinidad and Tobago Police Service must surely have the worst image and the most negative public perception than any other brand in the country.
However it appears the TTPS are about to embark on a re-branding exercise.